Mandi Sales Script : Opening Up, Objections and Rebuttal !
Opening the Sale :
1.You SELECTED a person; YOU want to make SALES PITCH
Now you tell the mission of the campaign... Engineers Day Campaign.. 15 Sep 2015..
Opening the Sale :
1.You SELECTED a person; YOU want to make SALES PITCH
- There are no RIGHT / WRONG persons to choose to make sales pitch in Mandi.. Everybody can be the target. You need to be clear with whom you are going to open up the Mandi sales pitch ! Is it aunt, uncle, school-going child, parent, grand pa, rickshaw puller..? Who is that person is ?
- What he is ? Your approach might be different for each of them.. So ensure that with whom you are going to talk.. How to know with whom you are going to know without knowing him or she is the central issue ?
- Some intelligent guesses you have to make of other persons and go ahead . Here must lie your intelligence. If you make good guess it is good. But if u make wrong guess.. understand it, realise the mistake you did, and immediately correct it. OK.
- Avoid to make too much guesses. Example.. Example, You are married I think ! .. It is bad guess; You have children I suppose !. again is bad guess !
- Your appearance must as your start Mandi sales talk must be.. Properly dressed, Ready to go look, ready with the products / designs , Your voice need to be Assertive, Bold, Confident, with a decent smile on the face etc..You do this kind of practice as many times as possible and go.. Practice is important ..
You should not have untidy look, an unprepared look , You are in haste, You are chewing something in mouth, You start with a dull voice .. Be aware of yourself !
3......Start with .....EXCUSE ME SIR / MADAM ..Namashkar / Good Morning ! Shubodhay ! Your namashkar should be the B E S T Namashkar ! .. Customer should buy just because your namashkar...OK. This is called addressing the customer !
4......Introduce your self .. Introduce your origins, Introduce your mission, Introduce your campaign
- " Sir / Madam.. My Name is X / Y / Z. .. I am a student . Show your college ID Card..
- I m Studying MBA at so and so college.... A B College. in area ( zzzzz ) .
- ( Idea here is that you want to calrify to the other person that ... you are not a terrorist ! You are not a thief ! You are not a new sense ! You are NOT UNBELIEVABLE person ! OK. This is the purpose of these section ! .
Now you tell the mission of the campaign... Engineers Day Campaign.. 15 Sep 2015..
- On the occasion of Engineers Day, 300 students from our college are on a field campaign.
- Our college wants to promote engineering skills in the society through this activity. We feel the students are the best people to do this. Our college uses this experience to teach us some subjects engineering drawings, Economics, business also .
- We are campaigning " Geo Board" product for this reason.
- Sir / Madam.. If you give me just few minutes of your time, I will share with you about the product / book and its value.
See.. Heo Board.. vidoes to know more about howto use.. Geo Board..
https://www.youtube.com/results?search_query=geo+board
- If mission is .... Gandhi autobiography book campaign:
- On the occasion of ____________________, 300 students from our college are on a field campaign.
- Our college wants to promote Gandhian values in the society through this activity. We feel the students are the best people to do this. Our college uses this experience to teach us some subjects tooo.We are campaigning Gandhi autobiography copies for this reason.
- Sir / Madam: Dont you think Gandhian values are important for the present day society Sir / Madam .. ! .
- Sir / Madam.. If you give me just few minutes of your time, I will share with you about the book and its value.
- Show Gandhi book in your hand. Hand over the copy of the book in your hand .
- Let him have a look at the book..
- Show the number of pages of the book..
- Show the title of the book .. Experiments with truth ..
- Show who published it.. Navjeevan Publsihing
- Show the price of the book ..Rs 50 / - .
9......ENGAGE THE CUSTOMER WITH SOME OPENING QUESTIONS..
- Would the book will be helpful to you / children / family members sir ?
- Sir, hope you ahve seen this book earlier ?
- Is it a worthy book to have a copy /
- Is it a worthy to give a gift to good friend of you !
- ASK : You want to know about this book more sir !
- Should I share with you what Einestein told about this Gandhi !
- I dont have time / I am busy..
- Book is costly
- Book is not useful to me ; I have a copies already
NOTE THE FOLLOWING :
- Customer Objections are not REAL. Believes so and respond !
- They are excuses.
- They are good source to relate with the customer.
- They are best windows provided by the customer to get in to the customer mind .
- You are there only to answer properly those objections.
- More objctitions you respond well, purpose of doing mandi is served.
- No sale happened so far in the world without handling customer objections.
How to handle objections !
1. Listen to the customer !
- Listen, listen, listen to the customer
- Tell back to the customer .. what is told in the same words ..what was s/he told.. REPHRASED
Yes sir.. I value your time You will be busy.. But I dont need more than two minutes..
- I m gratefuller to your response.
2......Convert your customer's objection into an assertive question..
FEW OTHER THINGS YOU CAN DO..
7......CONCEDE BEFORE YOU CONTEND, Yes Sir you are RIGHT !
8......GIVE YOUR CUSTOMER ASSURANCE THAT YOU HAVE UNDERSTOOD HIS OBJECTIONS..
10......REDUCE BROAD OBJECTIONS FROM GENERAL TO more SPECIFICS.
- Yes.. sir, Time is money. ' Is that you dont have 2 minutes time . Is it this sir ! But I promise to offer back FAIR return as a value sir.
3......Cushion the bitterness of your answer with SWEETNESS
..Dont speak with same TONE / SPEED like the customer.. Dont speak.. Listen !
4......Keep your temper in control while talking to customer in the mandi .
5......Recognise that the customer objeciton is only a hindrance which can be overcome
FEW OTHER THINGS YOU CAN DO..
7......CONCEDE BEFORE YOU CONTEND, Yes Sir you are RIGHT !
8......GIVE YOUR CUSTOMER ASSURANCE THAT YOU HAVE UNDERSTOOD HIS OBJECTIONS..
9......TAKE THE ' I ' OUT OF INTERVIEW
11......DONT LET YOUR TRAIN OF THOUGHT GET STUCK ON THE SIDING OF AN OBJECTION.
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